Who told that it will be easy?

The movie industry is not so easy to promote. But from some time ago there is a big trend to have a PR company which could take care about everytjing. It is important, because to make a movie is not so easy, because actores and whole cast is just people like we are. So they have thir good and bad days. When somebody from cast have this bad day there is a lot of trap for them, so they need somebody who can protect them.

Another thing is that PR industry is using in tourist promotin. There is lots of nice places which were not well know, but when there were some shoots to a good movie the industry of that country or city increase. It is next mechanism of PR or another trend in PR.

Every year milion of people spend a few minutes watching a fountains of the Bellagio Hotel, maybe it is because of the movie 'Ocean's Eleven' maybe not. Or every person who is visiting Tunesia is inform that on the Sahara desert there were took pistures to 'The Star Wars'.

PR and movie industry must cooperate together, they need each other.